GLORYFY X IRIEDAILY EDITION.
WHAT BELONGS TOGETHER COMES TOGETHER.
“Great minds think alike!”, as the saying goes. No proverb would be more apt in this case. Because when iriedaily, the Berlin flagship in streetwear, collaborates with the innovative gloryfy design team, it can only turn out great.
the new Gi31 Amsterdam iriedaily with the unmistakable Havanna print rounds off the collection
Zillertal meets Kreuzberg.
Hardly any streetwear brand embodies do-it-yourself mentality and progressive design like iriedaily from Berlin. Similar to gloryfy, iriedaily was born from a small idea, a huge amount of heart and soul and great stamina. Being different is what the
Kreuzbergers deliberately take up the flag with their ubiquitous slogan STAY DIFFERENT. This also applies to gloryfy – because with our unbreakable glasses and unique technology, we are definitely “different” from the rest of the eyewear industry.
“We are very excited about the collaboration with gloryfy. Just like us, gloryfy stands for DIY spirit, innovation and production in Europe. STAY DIFFERENT meets STAY UNBREAKABLE. It couldn’t fit any better,” says Denise Graff, Head of Marketing at the Berlin streetwear label.
Stay different. Stay unbreakbale.
Style meets high-tech function. Of course, the gloryfy x iriedaily edition not only looks good, but also offers absolute high-tech features.
our unbreakable glasses & their distinctive features
and super light
Frame and lenses are absolutely break- and airbag-proof.
7 years of research and development to the limits of what is possible – the result: the world’s only glasses that no longer break. Frames and lenses are made of the unbreakable special material NBFX and always return to their original position thanks to the memory effect, no matter how much they are deformed.